You rolled out AI tooling to your engineering org three months ago. Subscription costs are climbing, but half the team barely uses the tools beyond tab completion. The developers who adopted early are shipping features 40% faster, while the skeptics are producing the same output at a higher total cost. Adoption is not about installing software — it is about changing how people work.
Look for developers who already experiment with new tools, contribute to internal docs, and help teammates. These are not necessarily your most senior engineers — enthusiasm matters more than seniority.
Provide intensive training
Give champions dedicated time (2-3 days) to explore the tools deeply. Cover advanced workflows: multi-file editing, custom rules, CI integration, and prompt engineering.
Document workflows
Champions create internal guides showing how they use AI tools for your team’s specific codebase and workflows. Generic tutorials do not stick — team-specific examples do.
Measure champion impact
Track champion PR throughput, review times, and code quality before and after adoption. This data fuels the next phase.
“I’m faster without AI tools.” Do not argue. Instead, challenge them to a side-by-side comparison on a specific task. Pick something the AI excels at: generating tests, writing documentation, or debugging an unfamiliar codebase. Most skeptics convert after seeing one impressive demonstration on their own code.
“AI generates bad code that I have to fix.” This is a prompting skill issue. Pair the skeptic with a champion for a few sessions. Show them that the quality of AI output correlates directly with the quality of instructions. The AI is not a magic box — it is a junior developer that needs clear requirements.
“This is going to replace my job.” Address this directly and honestly. AI tools make developers more productive, not obsolete. Companies that adopt AI tools are shipping more features, not firing developers. The developers who learn to use AI effectively become more valuable, not less.
“I tried it and it does not understand our codebase.” They probably skipped the context setup. Walk them through creating rules files, CLAUDE.md, and understanding how to provide context through @-mentions or file references. Context is everything.
“Champions burned out from constant questions.” Rotate the champion role monthly and limit office hours to 30 minutes per week. Champions should not be a helpdesk — create written documentation and self-service resources.
“Adoption stalled at 50%.” The majority needs more support than early adopters. Offer pair programming sessions, create video walkthroughs of common workflows, and make AI tools the default for new projects rather than an option.
“Senior engineers refuse to adopt.” Do not force it. Instead, measure and publish team productivity metrics. When senior engineers see their peers shipping faster, most come around. For those who do not, respect their choice but ensure they understand the tools are here to stay.
“Training content is already outdated.” AI tools evolve rapidly. Assign one champion to track tool updates monthly and refresh training materials. Focus training on principles (how to provide context, how to verify output) rather than specific UI steps.